Personally Speaking: Building the foundations, from first steps to college
- 1 day ago
- 3 min read

I hope you had a good and peaceful Easter break with your friends, family, and loved ones, and took the opportunity to rest and reflect before the busy spring period begins.
As we return to our routines this week, April marks a significant turning point for our community.
We are seeing the results of our efforts to invest in the next generation, from their very first days through to the skills they need for the workplace.
Many parents in our area look back with fondness, and often a sense of deep gratitude, for the support Sure Start services provided in those crucial early years.
I know from speaking to people on the doorstep that for many, those centres were a lifeline. It was hearing those stories, and seeing the difficulties local families face today, that led me to campaign for better early years support and dedicated family and community services in our area.
Last October, following the Government’s announcement of more than £260,000 in funding for Family Hubs, I wrote to the then leader of Staffordshire County Council to welcome the investment and to seek clarity on exactly how that money would be used to support families here in Newcastle-under-Lyme.
I have continued to press the county council for transparency, recently writing to the new leader to ensure that a physical base in our community was made a reality.
To understand why this new investment is so vital, we have to look at the history of these services over the last decade-or-so.
When the Conservatives came to power in 2010, they took a giant hammer to these much-needed and important services. By the time they left government in 2024, one in four families with children under five couldn’t access local children’s centres – a figure that rose to one in three for lower income families.
Thousands of parents were left to navigate the immense challenges of parenthood alone.
That is why I am so pleased to have received official confirmation from ministers that our local Family Hub on Cemetery Road in Knutton is formally becoming a ‘Best Start’ Family Hub.
This hub will be a one-stop-shop, providing four essential pillars of support.
This includes preventative and universal health services with a dedicated focus on the health of our babies, alongside supportive parenting advice and ‘stay and play’ sessions.
The hub will also offer tailored help with children’s learning at home, as well as early support for children with additional needs through a specialist Best Start Inclusion Practitioner backed by £210 million nationally.
I am particularly pleased to see the backing for Inclusion Practitioners.
Last month, I was proud to welcome the Education Minister, Georgia Gould MP, to The Peter Pan Centre in Newcastle.
Speaking with parents there reinforced why early, expert intervention for children with Special Educational Needs and Disabilities (SEND) is so vital.
It ensures no child is left behind before they’ve even started school.
Support for our young people shouldn’t stop at the school gates or in those early years. To truly break down barriers to opportunity, we must ensure our colleges are fit for the future too.
We must ensure that the path for our young people into the wider world is well laid and supportive of their ambitions.
We are lucky to have such a strong college here in Newcastle-under-Lyme.
I saw the value it adds to our area first-hand at the recent launch of the Drayton Beaumont Academy – an initiative that is already opening up practical, direct routes into high-skilled careers for local students.
This new funding is about ensuring more of those students have access to the high-quality facilities that match their ambition, providing the best possible environment for our young people to focus and succeed.
I am incredibly proud of the progress we are making together to bring back the dedicated services that local parents remember so fondly.
The legacy of Sure Start shouldn’t be something we just look back on with longing; it should be reflected in the quality services available to families across Newcastle-under-Lyme today.
Rebuilding these foundations is a long journey, but by focusing on every stage of life – from first steps supported by Best Start, to the skills gained at our colleges – we ensure that a child’s postcode doesn’t determine their potential.



